User Flows

User flows help us understand how someone navigates through an experience. These insights allow us to craft meaningful websites. Proper understanding of user flows makes people feel like websites were designed just for them.

Here is a showcase of my understanding of user flows and how people navigate the experiences I create.

Featured projects

Vox Media Chorus: SEO writing implementation

Challenge: Fast-paced newsrooms struggle to optimize stories for search engines. We aimed to seamlessly integrate SEO into their publishing routine.

Solution: Collaborating with engineers and editors, we introduced training and tools to enhance writers' SEO skills.

Impact: Implementing SEO-focused user flows, among other improvements, resulted in a 262% year-over-year increase in pageviews.

Read the full Vox Media Chorus case study.

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(Draft) Information Architecture

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eBay intranet modernization